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Entries in home staging (2)

Friday
Oct192012

Paris Style Video: Suburban Paris Luxury Home Staged for Sale

Irwin Weiner ASID - Greetings from Paris! Jay Johnson and I are on Day 5 of our vacation in the beautiful French capital, and that of course means that we're on "assignment" for Design2Share. We never go anywhere without reporting back on residential and home trends, and that includes the latest international hotel scene and other looks in public spaces that will soon influence the shape of home style. Our fifth feature shows a Luxury Portfolio International suburban Paris home for sale, modeled after George Washington's Mount Vernon, with an interior that has been subjected to one of the most thoroughly modern real estate home staging schemes I've ever seen. (After looking at the replica of an early American home, I was cringing to see cheap reproduction American furnishings inside, but leave it to the French - they've taken a traditional shell and turned it into a clean, modern space.)

Interior design, as our readers know, is the process of decorating and adding a client's personality into the living space; real estate home staging takes away the personality and stages the home so that any potential buyer can imagine themselves living there. Staged homes sport neutral design schemes, and many professional stagers love white objects placed in rooms - they "float" in the space, add no obtrusive colors or patterns that would distract buyers, show size and scale in a room, and show off the utility and functions of the space. This particular home is staged well, even down to a white grand piano. Click here to look at other Luxury Portfolio International Paris real estate.

After a beautiful weekend, we'll be saying good-bye to Paris on Monday. Then it's back to the New York, and everyday reality. We can't wait to show off some of the sights of Paris and the style discoveries we've made this week; we'll save those for future posts. Au revoir!

 

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Thursday
Jul192012

Video Interview: Professional Home Stager

Irwin Weiner ASID - Interior design is adding as much personality and your clients' "stuff" as possible into a decorated space. But real estate home staging, or getting your house ready to sell (or sometimes just getting your home decluttered and more organized if the home isn't for sale), is all about taking the decor down to the most elementary levels and eliminating a lot of that personality. To sell homes, staging gives potential buyers the chance to add themselves to a more neutral space. There's nothing glaring or screaming about the design that would turn them off or make them find the home unattractive ("Why the pink wallpaper in the master bedroom?!). Here's a video interview with Minnesota-based home staging professional Sarah Gordon. She does a wonderful job of explaining what she does, how she became a stager, and how she works with clients. Enjoy!

Bonus

Click here to read 5 Easy Ways to Get People to Admire Your Home - with a bonus video message from one of NYC's hottest realtors!