3 Key Rules for Interior Design Online Shopping
January 29, 2012 
Jay Johnson - Shopping online for furnishings and home goods? Well, good luck to you. Some people need to sit in a chair or sofa in order to experience what it would be like to use the furnishings in everyday use situations. But most people love the convenience of online shopping, and it's a great way to shop around from store to store while saving gas, driving time, parking, and in-store jostling. Do you remember when most people went into book stores to buy books? Now 60% of all books are bought on Amazon.com - and online stores are growing in popularity and sales that outrun their brick-and-mortar counterparts.
In a recent guest post I wrote for Williams-Sonoma Designer Marketplace - which, by the way, is an excellent collection of advice for anyone interested in interior design - NYC designer Irwin Weiner and I checked out Pottery Barn online; he selected some favorites and we applied three criteria for picking out excellence in interior design purchases in an online experience. Read the Williams-Sonoma piece here: How to Shop Online for Your Clients. (It actually applies to purchasing home goods for yourself, too.) Check out the items we loved during our online shopping spree, and click on the photos in this article to see my current favorites from the store. Happy online shopping!
